Increase Your Restaurant Sales

Everyone is keen to improve their restaurant sales although few are planning how they will achieve their financial goals. For years the restaurant industry has relied upon similar techniques to attract business, whilst sectors such as retail, music, film, publishing and travel have been adapting to advances in technology, changes […]

Discount Addiction

It seems restaurants have become addicted to discounting to get their fix of covers through the door, without much thought having been given to the value of those covers or the damage continuous discounting is doing to their brand image and business’s long-term health. Sure, discounting can be used as […]

Get a Grip of Your Digital Marketing

Times have changed, we no longer need to pay publications to access their database, readership or following to promote and sell our products. Advances in technology have made it possible for everyone to market their brand or business effectively online, whilst saving some money in the process. Although the technology […]

2018 – New Year, New Strategy?

Observing the U.K. restaurant scene over the last 12 months has been extremely interesting. Whilst increases in rent, rates, national living wage and costs linked to inflation have been giving operators a headache, a continued string of new openings has heightened competition, resulting in dilution of consumer spending and a […]

Nibble. | Hospitality Consultancy, Sales & Marketing

Hospitality consulting services with added bite… Food, drink and people: that’s Nibble in three bite-sized words. Nibble help you carve a mark in the hospitality sector that’s as unique as you are. By combining our hotel, bar and restaurant consulting services with creative, sales and marketing expertise, we can transform your […]

Hospitality marketing… the better basics

I read loads of articles online claiming to cover ‘basic marketing advice for restaurants and hotels’ – the majority of them don’t go in to enough detail, and all of them fall short of being in anyway useful. So I thought I’d give it a go… have a read of […]

Proactive x Reactive

When I start working with a client one area that’s really important is to introduce the right balance between being proactive and reactive. I find a lot of restaurants, bars and hotels, particularly independent businesses, are incredibly reactive to situations and therefore aren’t able to achieve the best results – […]

Delivery-Dining

I mentioned in a previous blog I’m coining the term ‘Delivery-Dining’ and if you follow me on Twitter or Facebook you’ll know it’s a sector I’m super interested in and its future possibilities. For the few people that don’t know, delivery-dining is a tech x food concept which utilizes online […]

Maximising Reservations via Tech

Long gone are the days of using a written diary for managing your bookings, with the tech takeover came digital reservation systems and the ability to integrate your business with various online platforms to maximise your booking capabilities. This is an important tool and one that few independent businesses are […]

Is it too late to go digital in hospitality?

No, of course it’s not it… although I’m always surprised at how many businesses haven’t made the switch or embraced the basics of digital marketing to promote their brand. It’s history repeating itself – years ago everyone was banging on about how important it was to have a website, luckily […]