Hospitality marketing… the better basics

I read loads of articles online claiming to cover ‘basic marketing advice for restaurants and hotels’ – the majority of them don’t go in to enough detail, and all of them fall short of being in anyway useful. So I thought I’d give it a go… have a read of […]

Proactive x Reactive

When I start working with a client one area that’s really important is to introduce the right balance between being proactive and reactive. I find a lot of restaurants, bars and hotels, particularly independent businesses, are incredibly reactive to situations and therefore aren’t able to achieve the best results – […]